International Presence and Community Engagement
Defactor’s international team actively participates in key global events to connect with their community and network with other DeFi projects. The involvement as a Community Partner for Token 2049 marked a milestone in expressing commitment to expanding the DeFi ecosystem. Making connections and contributions at 23 prominent industry events, Covering 12 countries, Events like Polytrades RWA Unwind Dubai 2024 or even Defactors own RWAs Get Real side-events, whether happening in Bogota, Dublin, Hong Kong, or Lisbon, Defactor team members are pushing to advance the platforms presence on the global stage.

By attending these conferences, Defactor not only increases its visibility but also ensures that our community remains engaged with the latest developments, both within our project and in the wider DeFi world.
Strategic Partnerships
Partnerships are central to Defactor’s growth strategy. Their collaboration with Outlier Ventures, a well-established venture capital firm focusing on blockchain and Web 3.0 projects, Huawei, a leading name in the tech industry, known for its innovation in 5G technology and infrastructure development are among the partnerships Defactor has developed in the last few years. These collaborations allow Defactor to extend its reach beyond the boundaries of DeFi. As tokenisation develops further, Multinational companies will wish to be involved, even in minor ways, not only for diversification of investment but also for access to new tech and new concepts that may be very suddenly highly sought after.
Growing Online Community and Social Media Presence
Defactor’s community is expanding, particularly across social media platforms. With over 40,000 Twitter followers and a 7,000-strong English-speaking Telegram group, they have cultivated a loyal and active user base that discusses the latest developments in DeFi and blockchain technology. The Chinese-speaking Telegram group has also been growing. Developement of a strong online presence is crucial for engaging with token holders, prospective investors, and industry stakeholders, ensuring that $FACTR remains relevant in the larger DeFi conversation. The community is regularly updated on Defactor’s progress and new developments, keeping the user base connected.
Community Challenges and Incentives
Defactor continues to engage its community through initiatives, such as the TaskOn Community Challenge held in September. In this challenge, participants had the opportunity to win a share of an 8,750 $FACTR reward pot. Such initiatives are designed to incentivise engagement, rewarding users for their active participation and commitment to the platform. Through these incentives, Defactor ensures long-term loyalty and active participation from the community.
Conclusion
Defactor’s strategy of building a strong, engaged community around $FACTR has been supported by its active presence at global conferences, strategic partnerships with leading firms, and a focus on engaging its audience through social media and incentivised challenges. These initiatives are a showcase of Defactor’s dedication to driving growth within its ecosystem while developing a connection with its global community. As the $FACTR token continues to gain adoption, Defactor remains well-positioned in both the DeFi and broader blockchain spaces.